Sony Pictures Networks India (SPNI) reported a 46% decline in net profit for the financial year 2024–25, dropping to ₹456 crore compared to ₹846 crore in the previous year.
Despite the fall in profit, the company recorded a steady revenue growth, driven by higher advertising income and digital streaming revenue.
The decline in profit was mainly attributed to higher content costs, sports broadcasting rights, and marketing expenses related to major events.
Summary Table
| Particulars | FY25 | FY24 | Change |
|---|---|---|---|
| Net Profit | ₹456 crore | ₹846 crore | ↓ 46% |
| Total Revenue | ₹6,825 crore | ₹6,430 crore | ↑ 6% |
| Operating Expenses | ₹6,200 crore | ₹5,584 crore | ↑ 11% |
| EBITDA Margin | 9.2% | 13.2% | ↓ 4.0% |
| Key Drivers | Sports rights, OTT growth | Strong TV ad recovery | — |
What’s Driving the Decline
Sony’s costs surged after renewing key sports broadcasting rights, including UEFA and WWE, and producing high-quality original content for SonyLIV, its OTT platform.
While revenue from digital and advertising rose, these gains couldn’t offset the rising costs of operations.
A company spokesperson said, “We continue to invest in premium content and sports rights to strengthen our audience base across TV and digital platforms.”
Business Outlook
Sony Pictures India is currently awaiting regulatory approval for its proposed merger with Zee Entertainment Enterprises, which could reshape India’s media landscape.
Industry experts believe that post-merger, the combined entity could hold a dominant share in TV and digital viewership, helping balance profitability in future years.
Key Takeaways
- Profit fell 46% to ₹456 crore
- Revenue rose 6% to ₹6,825 crore
- Content and sports rights costs increased significantly
- OTT platform SonyLIV continues to expand viewership
- Zee merger is still pending regulatory approval








