E-commerce platform Meesho announced that its Mega Blockbuster Sale 2025 attracted a record-breaking 206 crore visits, marking one of the largest sale traffic surges in Indian online shopping history.
The sale, which ran from October 2 to October 6, witnessed massive participation from customers across Tier 2 and Tier 3 cities, highlighting Meesho’s growing dominance among value-conscious shoppers.
According to the company, fashion, beauty, home essentials, and electronics were the top-performing categories. Meesho said that over 70% of the orders came from smaller towns, reinforcing its position as a “Bharat-first” e-commerce brand.
During the event, sellers on the platform reportedly saw a 4x spike in sales volume, with many small businesses selling out their inventories within hours. Meesho also emphasised that its zero-commission model and simplified logistics attracted thousands of new sellers this year.
A company spokesperson added that the Mega Blockbuster Sale not only boosted consumer spending but also empowered local entrepreneurs, especially women-led businesses, to expand their reach across India.
This record-breaking milestone comes as Meesho continues to compete fiercely with e-commerce giants like Amazon and Flipkart, both of which also hosted festive sales around the same period.
With the festive season still ongoing, Meesho plans to roll out more regional offers and introduce localised campaigns to sustain the shopping momentum.
Summary Table
| Key Detail | Information |
|---|---|
| Event Name | Meesho Mega Blockbuster Sale 2025 |
| Sale Dates | October 2 – October 6, 2025 |
| Total Visits | 206 Crore |
| Top Categories | Fashion, Beauty, Home Essentials, Electronics |
| Main Customer Base | Tier 2 & Tier 3 Cities |
| Seller Growth | 4x Increase in Sales Volume |
| Unique Feature | Zero-Commission Seller Model |
| Competitors | Amazon, Flipkart |
| Next Steps | More festive offers and regional campaigns planned |
